Aashna Jain

Unpacked With Aashna

Money.Business.Technology.

Unpacking the systems that power them, from the inside.

I'm Aashna Jain. I spent close to ten years building products across payments, fintech and media at Wise, Paytm, JioCinema (Viacom18 Media), and for State Street via Publicis Sapient. Now I explain how these systems really work.

Aashna Jain
hi, I'm Aashna
  • ~10 years building products
  • 20M+ customers served
  • $3B TPV ecosystem built
  • India, Europe, the Gulf

Fundamentals

One hundred short pieces on how money actually moves.

No episode to watch yet, so start here: plain-English explainers on the rails, the money, and the trust systems underneath every payment.

Unpacked, recently

First episodes in production - subscribe to catch the launch.

The Unpacked Memo.

One idea per issue. The architecture behind the headlines, in five minutes, in plain English.

One memo every two weeks. Unsubscribe in one click. Delivered through Substack, so their terms and privacy policy apply.

doodle illustration of Aashna announcing the Unpacked Memo

no spam, ever

Advisory

For founders and teams building in payments.

I offer focused, productized advisory: architecture audits, market-entry reviews, and payments strategy, built on years of shipping these systems across India, Europe, and the Gulf.

Next steps.

My Story.

~10 years across payments, fintech and media, in order.

Read my story →

Speaking.

Talks on payments, market entry and the future of money.

See the talks →

Book a call.

Twenty minutes to scope where I can help.

Pick a time →